How to Build an Audience as a Writer

The following is a list of advice that can improve your writing.

1069921_10100669193867131_531800510_n1. Practice Makes Perfect

Think about how much practice it requires to be really good at something. If you want to be exceptional, then you need to put in the same effort into your craft as Kobe Bryant puts into basketball – you need to write and edit everyday. To give you an idea, I write or edit around 11 hours nearly every day. There’s a really good quote I like to use often, it’s from Steve Martin’s book Born Standing Up – he says, “Be undeniably good.” If you are undeniably good at what you do, then people will find out about you.

2. Take Your Time

A common mistake a lot of new writers make is they release their work too soon. RESIST THE URGE TO DO THIS!! To give you an example of what I do, I wait at least a year before putting any book or short story out, but usually longer. From the time I write something until the time it goes public is around two years. This is such an important point and should not be overlooked. Trust me, you need some separation from your work and within that time, your skills will have improved. You’ll go back to stuff that at a time represented your best work, but a year later will be complete rubbish. So if you want to make the maximum impact with your writing, it has to be good, and a story hot off the press usually isn’t good.

3. Make a Good First Impression

You’ve heard the saying ‘You only get one chance to make a good first impression’. Make sure your writing is very polished. You won’t be able to do this on your own so you must get editors to review your work. This also applies to the cover art as well. Make sure the product you’re representing is indistinguishable from a professional book. If your writing is of a poor quality, and then your next book is the best book ever written, you may not get that second chance from people.

4. Expose Yourself

If you’re writing for the sake of writing, that’s great, but most of us want others to read our work. There’s nothing wrong with that, nor is there anything wrong with trying to make a living from your art. However, to do this is very difficult. To build your fanbase, you must first reach some kind of audience – a large number of people who will evaluate your work and decide whether or not they like it. One way to do this is to be featured on a website that reaches a lot of people. You want the spotlight on your book for as long as possible to give people a chance to read your words. If your book is featured and appeals to people, you may even make a ‘trending’ list or a ‘hot’ list. This is also a great way to gain exposure. It also helps if you can be number one on those lists, but anywhere in the top ten is good.

Edward Mullen Prodigy #1

Another great way to expose yourself is to have multiple avenues where people can access you, and don’t be afraid to give your stuff away for free. Be active on as many social media accounts, respond to fans, have a podcast, have a YouTube channel, a blog, and be candid. People are usually really good at spotting fakes. If you want success in anything, you have to be authentic to who you are. Don’t be afraid to expose your personality and even your insecurities, because those things are what make you unique.

5. Explore the World

Writing well is not only about constructing grammatical sentences, your ideas have to be engaging and interesting for people to read. Interesting ideas, interesting points of view, and interesting ways of describing things comes with life experience. As a teenager or young adult, your experiences may be limited so I encourage you to experience new things. While you are exploring the world, remember to be observant and take notes. Observe how people behave, how systems work, what the inside of an office building looks like, and capture your ideas in digital form or on paper for later review. The more experiences you have, the more reference points you will be able to draw from in your writing.


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Edward Mullen

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